The Famous Grouse Nations Series
Scottish Rugby had some ambitious sales targets for their World Cup warm-up matches. A full content campaign was devised to maximise ticket-sales and generate a buzz around Scottish Gas Murrayfield.
The campaign targeted several key demographics through a range of content, from short social videos and reels to Tv adverts.
Working with Scottish Rugby's in-house designers, the content was developed to complement the Summer Tests' sub-brand.
The campaign targeted several key demographics through a range of content, from short social videos and reels to Tv adverts.
Working with Scottish Rugby's in-house designers, the content was developed to complement the Summer Tests' sub-brand.